divertissement & smart business

In March of 1985, reason being for the then upcoming World Cup Mexico 86, a group of professionals in charge back then- in the areas of marketing, communications and public relations, began an investigative campaign related to the commercial, social, athletic and institutional impact, which the sport showmanship generated in the audiences and public goal. Since that decade this group has participated through different government agencies, athletic entities, acting companies and independent professionals in the sport at a competitive level in:

·    Business matters.
·    Talent search.
·    The creation of teams with international organizations.
·    The creation of public relations.
·     Exploitation of image and identity.
·    The creation of stimulants and intellectual property.
·    Investigation of audiences among others.

From this experience this group continues to grow its knowledge and experience in the  business of sports and advertainment. This participation from within in the phenomenal sport showmanship has allowed this group to create a diversity of first level systems as much for the athletic content specially Soccer.

At the current Century, sports in special soccer, finds itself at the doors of a new and fundamental change due to its potential economics, its ability to gather huge numbers and level for global penetration. To this we can add the tendencies of technological industries, wellbeing, advertainsing & entertainment.

And it is in this context that Media Sport is born opening a window of opportunity, contributing to a philosophy and model for successful business.

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Sports Business goal/Expertise

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Media Sport seeks its consolidation, as a reference to the market and sport entertainment, commercialization and exploitation of the image in a renewed soccer philosophy, through an exercised aligned feeling specialized, leadership, charisma, distinction, visibility, unity, persistence and a competitive will with the objective to guaranty its rent ability at a long range goal.

-    Actives by concept through the celebration of friendly matchs.
(Construction of international business trips).

·    Actives generated through the right to transmit in WEB TV.
(The launching of channel SportTV for Latin America in the air).
·    Actives generated through rights by concept of property rights.

(The production of trade marks and contents).
·    Formation and commercialization of an image and an athletic identity.

(The setting of negotiating tables for marketing and merchandising).

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Offers as guarantees in a joined effort to build the agreements for the commercial representation of Sports Clubs for Mexico, The United States and; (Latin Audiences).


I.- Institutional Guaranties
1.1-    Active participation with the Economic Bureau for the setting up of the negotiating tables with the sole purpose to get together investors and merchandising producers for massive consumption.

1.2-    Set up institutional support teams before the FMF (Mexican Soccer Federation Association AC), to consolidate the club's presence before the soccer spoke persons in the country.
1.3-    Establish communication with regional opinion leaders.
2.- Guaranties for the commercialization of trademarks
2.1- Operative capability for the installation of online shopping network in the internet as well as the Web TV Web, virtual rooms (web conferencing) and the production of Pod cast for Mexico and USA. (with a Spanish and English content).
2.2- Virtual follow up press management type in order to achieve the presence communication media in the region.
2.3- With the guidance of your trademark in Mexico affiliated to Sports Club in order to achieve a positive association between the company and the Club.

Media Sport will offer the presentation of its services in order to create in the Latin Market active commercials that generate solid business as a result of their know how *DIVERTISSEMENT & SMART BUSINESS and *FUTMARKETING